The search marketing landscape has changed dramatically in recent years. Gone are the days of a walled garden between a company’s organic and paid search programs and the rest of its online marketing strategy. Now, there is a recognition by marketers that search, like any form of marketing, must be engaged in a holistic and interconnected […]
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Head of SEO at MediaWhiz
Marc Purtell is director of SEO at performance marketing agency Media Whiz and its SEO ingredient service, TLA. He can be reached at mpurtell@mediawhiz.com.
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