Many pros say that blogger outreach campaigns can’t accurately be measured; however, we need something to take back to our boss, right? We need to be able to compare blogger relationships against each other to determine who to keep working with; not to mention knowing whether or not your campaign as a whole was even worth the money, time, […]
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Kristen Matthews
Kristen Matthews is the marketing and community manager for GroupHigh in Boulder Colorado. You can follow her on Twitter at @KristenWords and @GroupHigh for content marketing tips. Email her for any collaborative ideas at Kristen@grouphigh.com!</
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