Social media and networking are very popular tools amongst the business sector. Corporations, retailers and entrepreneurs use the platforms extensively to market their products and services to consumers. But recently, a business segment of the government has found a highly beneficial use for platforms like Facebook and Twitter, and is actively using them to further […]
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China Launches a New Search Engine
The quest to build a search engine that can meet the needs of people, both in the public and private sector is a goal of many companies. Monday, December 20, 2010 marked the date when China launched their first State-owned internet search engine in response to the need to form an independent technological platform for […]
How Nonprofits Leverage Social Media
Business owners were quick to recognize the marketing potential of social media, but nonprofits are also starting to realize that they too can utilize social media for promotion of their cause. The biggest issue that nonprofits face is raising awareness, and in this age of information overload, their attempts are often to a jaded audience […]